Me listening to the boomers talking about cartridges...
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I guess Remington and Winchester were successful in brainwashing you lot after more than a century of marketing. Remember that the rifle is usually sold new once and then resold many times after if it is a quality item, factory ammunition is where the margins are. A well maintained $1k rifle will probably shoot $5-10k+ worth of factory ammo before it needs to be rebarreled or scrapped.
Answer for them is to keep hyping up and releasing new cartridges whilst the bullets remain the same crappy design. Hornady tipped the game on it's head by actually improving the bullets first and then doing better cartridges to accommodate said bullets. Ironic how quick these other companies (Nosler, Remington, Winchester, Norma) will jump to make brass and loaded ammo according to Hornady's new releases, but their own cartridges go down like a wet fart in an enclosed space.
Hornady's bullets (even moreso the brass) might not be 'the best' but the important thing is they are:
1. Actually available to buy
2. Not stupid expensive at retail
3. Work very well (bullets moreso than the brass)
Hope you are aware that the only thing to touch the target is the bullet, and the animal is unaware whether the cartridge was a 222,223,224/ 270,6.8/ .284,7mm etc etc.
If it were possible to shoot the same animal twice, in the exact same place, same conditions, with the exact same bullet hitting at the exact same impact velocity, only difference being one is fired with a rifle and the other being fired via a huge amount of compressed air, I'm sure a few oldies and those influenced by them would still say the rifle performed much better...
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