I just looked the first page on one of the big mail order crowds sites. No matter how good a deal they have going you wont get a scope that has a normal retail around 1400 for 300 odd.
The bigger mail order crowds etc make their money on high turn over low margins and in most cases are dealing directly with the makers of the products . I have worked in the mail order biz for a few years and the margins are in the single digits but because they are selling 1000's of units a day they make money that way.
A lot of gear that gets to NZ has gone through a few hands before it hits the retail shop and everyone who handles it gets a bit of money and it all adds up.
Retail shops will try their best to be price competitive but some times the price that we pay to the NZ importer is more then the mail order places.
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