Quality does make a lot of difference, but you don't need to spend 2k. For somewhere between $500-1000 new, you will be able to get something that works as well as it needs to. Second hand is a good option too, good scopes don't really wear out as such apart from scratched lenses, they either get superseded by better tech or stop working.
I personnaly gravitate toward Leupold and Burris, because I have used these and they are proven to me, I am sure there are other good brands out there, but I don't need to muck around to find out for certain.
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