I just spotted this on their site today too.
It's a very short scope so will look chunky being 34 / 50mm. It's a competitor to the Leupold MK6 but much tidier. Interesting the zoom range is only 4x which must be the compromise for shortness. They have a 3-20x and 3-27x but they're a lot longer. To me, the 5x lower end is not low enough for general use in NZ but could be nice for varmints. It's intended for use with nv. Note although its short it is heavier than say the 3-12x50. The web site does say elev 170cm @ 100m so perhaps it was a slip o the tongue. In other videos this woman is introduced as their engineering head of research so perhaps not a professional presenter. She speaks very quickly ... Also, S&B have more than one turn of rotation available internally because you can rotate the cap after zeroing then lock it and after that are limited to however many mRad are on the dial for single or double or 5 turns depending on the model. So 40 might be what the engineers put inside but only 17 available to the shooter without loosening the locking screws. The compact turrets are a very good idea.
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