Bagheera, what do you mean by market themselves?
Bagheera, what do you mean by market themselves?
"They sell themselves" is a colloquial saying meaning they are very desirable and either are so well known to customers or so good and obviously superior when customers handle them that a salesman doesn't need to persuade or encourage the customer, nor is any advertising needed to tell people the brand is available. Examples in NZ are Anshutz, Sako, Tikka, Leupold, Zeiss, Norinco, CZ, SWFA, Air Arms, Remington. Examples of brands needing vigorous advertising in NZ are Athlon, German Precision Optics, Burris, Ruger (except the 10/22), Minox, Chiappa, Tippman, Vixen, Stoeger. Simply asking a question about a product or mentioning it online is sometimes a soft form of advertising. I'm not sure if the phrase is used in other English speaking countries of just NZ. Your English seems pretty good. I thought you might be an ex-pat.
Could I ask whether Docter scopes are well regarded in Europe ? They are very uncommon here and the name doesn't sound very promising in English.
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