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The business model seems to be, Importer/Agent marks up and flicks on to the Distributor who then marks it up and flicks it on the the Wholesaler who then marks it up and passes it on to the Retailer.
Importer/Agent, Distributor and Wholesaler are all separate companies but owned by the same guy.
Not a bad lurk but goes a long way to explaining why NZ is such a rip off.
and some of them have the retail wrapped up as well
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