i think part of the unfortunate situation here for us is that we are a market that is capable of paying premiums due to our economic prosperity, partly because we are stuck in a corner of the world and high pricing of imported items is a historical pattern we have lumped for years. the biggest risk to these premiums is probably what is being discussed here with offshore internet purchasing and they will be doing their best to maintain the status quo.
who knows whether it is the NZ retailers or Lowa itself holding the margin. i'd suspect that Lowa probably set the prices higher for this market than they would to the Lowa importer in Somalia for example... also, every supplier will do their best to screw down the middle man (importer) and keep it for themselves - and vice versa depending on who holds the balance of power in the relationship. and from what i understand (via friends who work for other brands) the brand owner will have some say in the final RRP pricing in market
but yep, its a big price difference i agree.
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