IMO, animal wise very little difference worth mentioning (duck shooting and bow hunting perhaps being an exception?). My primary interest is in cost effectiveness, durability and function. Hence, personally I by in large wear and kit out with army surplus which happens to mostly be camo. With camo, the point I see in wearing it is to not be seen by other hunters/people in the bush.
In that theres two broader schools of thought....wear brighter colours/blaze etc... to be seen and then one hopes not accidentally shot by an ill disciplined, deficient hunter. Or wear camo/drab type colours and not be seen to be shot in the first place. I don't think theres any right or wrong answer, its just what you prefer, what suits you and what your happy with. Obviously terrain, climate and localised weather should factor into any decisions around clothing and gear choice too.
I would say a lot of the fancy "label" brands of hunting clothing is a lot more look and image than actual quality. Interestingly they are often accompanied by hefty price tags too....
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