Thread: Kuiu ‘Biggest sale of the year’ on now.

Kuiu, the "Gucci of Hunting Clothing". It cracks me up how they can market, with a straight face, might I add, "no retailer mark up". Just had a look (post sale) at a pair of shorts for a laugh, NZD$177. I don't know what shorts sell for in the States, but Hunters Element/Swazi/Huntech $39-$89. Will the camo (I guess you have to use the right camo pattern of the 3 or 4 they offer for the particular hunt, and I assume used with the complete Kuiu head to toe system) make me invisible? Really. I admire what Jason Harrington achieved both with Sitka and Kuiu, amazing the power of brand. Good kit there, no doubt, but other brands produce amazing gear, particularly in the backpack space, particularly under weight (Stone Glacier and Exo come to mind). So do your research before spending your hard earned USD.