These days due to advances in ammo components, optics and rifle tecnology there is probably only a fine difference between .308W and 30.06 The 30.06 has been around longer and due to it's military background making surplus rifles cheaply available it established a name as a very capable hunting cartridge. The 308W came later and might have gained acceptance more slowly but now is probably more widely accepted and is used in more disciplines and different rifle platforms than the 30.06 which is now kinda regarded as old hat. Personally though, I have a great liking for the 30.06 and it has served me very well for my hunting.
In the NZ context you asked about either cartridge performs very closely in the same applications. But in factors like recoil, ammo cost, rifle availability and selection I think the 308 is somewhat ahead these days.
Perhaps if this discussion wants to expand we should move it to the Firearms, Optics and Accessories page.
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